If you’ve been blogging but your blog isn’t rising up the search rankings, you need to use some basic tactics to start getting traction.

Managing your level of arousal is a key to time management.

Writing a blog is a lot of work. So is writing a book. If you want to do both, the smart approach is to “blog your book,” to be intentional about the content you produce so you achieve both goals without a lot of extra work.

Time management is the biggest obstacle for new consultants. The main challenges are (1) there’s too much to do, (2) you have to be your own boss, and (3) you have to learn how to handle distractions.

There are many SEO research tools, but which one is best for your business? Here’s our review and recommendations.

Creating a customer avatar takes work, but keyword research can help you create a detailed avatar that will serve your business needs well.

Becoming an authority in your niche requires you to be focused, to be seen in multiple places in your market, to be productive, to be bold, to be helpful, to be a leader, and to be human.

A customer avatar is one of the most important documents you can create for your business. Flesh out your avatar with demographic data, keyword research, and social media research.

In a recent blog post, I talked about SEO vs. PPC, including the pros and

Creating your customer avatar is one of the most important steps you can take in your consulting business to nail down your niche.