Have you ever gotten hooked into one of those diet plans where, in addition to

You’ve probably heard stories about consultants “going into their Batcave” to write their book or

OK, I admit it, I’m a bit of a control freak. I mean, after all…

Why Content Marketing is Important in Dominating Your Consulting Niche Yesterday, I was planting and

Social Media vs. Website: Which is Best for Your Business? You know the old question,

Consulting is sometimes stressful. Use these 23 stress management strategies (some of which are also time management strategies) to destress.

Publishing a book is just the beginning if you want to make money as a writer. Leverage your publication through your presentation skills, make money blogging, or use one or more of the other monetization methods discussed here.

Productivity at work is all about using the best productivity tools. Single Handling is one such tool for making the most of your work time.

There are many social media benefits for business, but it’s not a panacea. Knowing these social media pros and cons will help you with your social media strategy.

One-word new year resolutions can be a powerful addition to your business goals for the new year. Learn how to make them work for you.

You can produce great content without writing a word. How? Hire a ghostwriter. Ghostwriting services can save you time and build your authority.

Consultants who make their own schedules have to prioritize their time and battle procrastination. Brian Tracy’s Eat That Frog tactic helps with both challenges.

Smart consultants use SEO optimization for their websites. If your site isn’t getting the traffic you need or converting well, an SEO audit may be the answer.

The Pomodoro Technique is a powerful time management strategy, but most people need to tweak it to fit their personality and work habits.

Your author bio can help you grow your business. Learn how to write your author bio so it sells you.

The Pomodoro Technique is one of the simplest yet most effective time management strategies a consultant can use for maximizing productivity.

If you blog, you’re probably constantly scrounging for SEO blog tips. If so, you’ll want to scarf up these 7 tips for creating an SEO friendly blog.

The stimulus-driving attention system is what distracts us from our work. Learn what it is, how it works, and how to keep it from damaging our productivity.

What’s the best way to publish your book? With a traditional publisher? As an e-book through Amazon? DIY on your own website? Here are the pros and cons of each.

Being able to focus your attention when you need to is perhaps the most important time management skill. Learn why it’s so important and some tips and tricks to get and stay focused.

If you’ve been blogging but your blog isn’t rising up the search rankings, you need to use some basic tactics to start getting traction.

Managing your level of arousal is a key to time management.

Writing a blog is a lot of work. So is writing a book. If you want to do both, the smart approach is to “blog your book,” to be intentional about the content you produce so you achieve both goals without a lot of extra work.

Time management is the biggest obstacle for new consultants. The main challenges are (1) there’s too much to do, (2) you have to be your own boss, and (3) you have to learn how to handle distractions.

There are many SEO research tools, but which one is best for your business? Here’s our review and recommendations.

Creating a customer avatar takes work, but keyword research can help you create a detailed avatar that will serve your business needs well.

Becoming an authority in your niche requires you to be focused, to be seen in multiple places in your market, to be productive, to be bold, to be helpful, to be a leader, and to be human.

A customer avatar is one of the most important documents you can create for your business. Flesh out your avatar with demographic data, keyword research, and social media research.

In a recent blog post, I talked about SEO vs. PPC, including the pros and

Creating your customer avatar is one of the most important steps you can take in your consulting business to nail down your niche.

Being an expert isn’t enough for consulting success. You must achieve guru status, which means building and managing a tribe.

A couple of weeks ago, I wrote about identifying a niche you can compete in

If you’re like most consultants, you have a website.  And, if your website is like

To successfully carve out a niche market for your educational consulting business, you need to find a niche, then twist it

Focusing on your true fans, your ideal clients, is the best way to grow your consulting business.

Resolve to build your educational consulting business in 2020

Educational consultants can learn a lot from Starbucks about growing their businesses by building community

There are five reasons why consultants should use an e-newsletter as a major pillar of their marketing.

Professional web copywriters follow a number of rules when writing text: keep it simple, use the vernacular, write in the language of the prospective client, etc. That’s why copy written by a professional outperforms copy written by most site owners.

List building and effective e-mail marketing involves a four or five step process: have a good lead generation magnet, have an e-mail program, have an autoresponder e-mail sequence, market to your list regularly, and (optionally) have a professional copywriter set this up for you.

Building a business requires intensity, consistency, and patience–but it also requires working smart in addition to working hard, and part of working smart means outsourcing those marketing and copywriting tasks that aren’t in your wheelhouse.

Loose-tight thinking can be used to identify those tasks you need to retain control of and those you can outsource. These choices are crucial when setting up your website to successfully market your business.

When setting up your educational consulting website, sequence matters. First, get clear on your goals for your website. Next, write (or have a copywriter write for you) your website copy. Finally, hire a website designer. NEVER hire a designer before writing your copy. This post explains why.

When preparing to write your website, there are three questions you must answer: Who are you? Who is your ideal client? And what is the main purpose of your website? Don’t even think about writing your website’s copy before knowing the answers to these three questions.

When starting an educational consulting business, you must make many decisions. Three of the most important are: What’s the best time to do something? Who are the right people to listen to (or avoid)? And what’s the most important thing to do? This post answers these questions for your new business.